Turn AI videos into your most profitable growth channel.
Creators make AI videos of your product and post them. You pay for views.
How it works
01Launch campaigns
Start with your product.
Describe it, set what 1,000 views are worth to you and a budget. That is the whole setup.
02Source creators
Creators come to you.
Your campaign is open to creators who make AI video. No outreach, no samples to ship, no shoots to book.
03Track results
See what performs.
Views, spend and cost per 1,000 views, for every campaign and every video.
04Run ads
Run the winners as ads.
Every video you approve is yours to download and run from your own ad account.
05Pay creators
Creators get paid on autopilot.
Musa counts the views and pays every creator from your budget. You never send a payment.
Meta Ads
TikTok AdsAI video marketing, at a price you set.
$0 production cost
Creators make the videos with their own AI tools. No shoot, no samples, no edit.
3 platforms tracked every day
Musa reads the views on every video, on TikTok, Reels and Shorts.
Only pay for results
A video nobody watches costs you nothing. Budget you do not use comes back.
Creators earn. Brands scale.
Got questions?
How are views counted?
Musa reads the view count from each video's public post once a day while the campaign runs. The post has to belong to an account the creator has proven is theirs. One last reading after the campaign ends is the final count.
What if views are fake?
Musa checks every reading for patterns that do not look like real viewing and holds a suspicious video before it is paid. Musa reviews each held video, and views it judges fake are not paid from your budget.
Do I approve every video?
Every submitted video comes to your review queue. You approve it, or reject it with a reason the creator sees. Only approved videos are paid.
Can I use the videos in ads?
Yes. Every approved video comes with a perpetual license that covers paid ads and your own social accounts. Download the file from the campaign and run it from your own ad account. Clearing third-party audio before paid use is your responsibility.
Where do the views come from?
From the audiences of creators in the United States. Every video is made and posted by a creator who lives in the US, on their own account. Platforms do not show where each viewer is, so Musa does not count views by country.
Which platforms?
TikTok, Instagram Reels and YouTube Shorts. You choose which of them a campaign accepts.
Who can join?
Anyone 18 or older who lives in the United States. An account is free. Some campaigns are open to everyone and some ask you to apply.
How do I prove my account?
Musa gives you a one-time code. Put it in your bio or channel description, check the account in Musa, then remove the code. Musa never asks for a password or a login.
Which AI tools can I use?
Any tool whose plan allows commercial and ad use. You bring your own tools and are responsible for their terms.
When am I paid?
On the 1st of each month, for the views on your approved videos, to your bank account through Stripe.
What is the minimum payout?
$100. A smaller balance rolls over to the next month.
Does Musa post for me?
No. You post on your own accounts. Musa only reads the public page of each video.